Computer Software

People.ai

This profile gives Heynet AI Employees company context they can use to create more relevant emails, content ideas, and sales messaging.

Website
people.ai
Industry
Computer Software
Founded
2016
Location
San Francisco, CA, USA
Company size
51+ employees
LinkedIn
View profile

What does People.ai do?

People.ai, now called Backstory, is a San Francisco-based revenue intelligence software company. Its AI platform captures sales activity from email, calendars, and calls and gives revenue teams answers about their deals. Large B2B sales organizations use Backstory.

How many employees does People.ai have?

People.ai has at least 51 employees.

When was People.ai founded?

People.ai was founded in 2016.

People.ai website and LinkedIn

The People.ai website is people.ai. Its LinkedIn page is https://www.linkedin.com/company/backstory-ai.

People.ai overview

Company summary

People.ai, now called Backstory, is a San Francisco-based revenue intelligence software company. Its AI platform captures sales activity from email, calendars, and calls and gives revenue teams answers about their deals. Large B2B sales organizations use Backstory.

Observed strengths

Backstory has years of captured activity data and a strong enterprise customer base for revenue intelligence.

Potential challenges

Backstory competes with Gong, Clari, Salesforce Einstein, and Outreach.

Suggested ways to use this profile

Suggestions generated from the available profile data — not verified company facts.

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Starter sales email angles

Opening angles your AI Employee can adapt for outreach.

Open by acknowledging a challenge People.ai is navigating, then position your solution as the fix.
Lead with respect for what People.ai already does well, then offer a way to extend that advantage.
Reference a trend specific to the computer software industry to earn the first reply.

Suggested content topics

Themes to seed blog posts, newsletters, or social content.

A buyer's guide for computer software decision-makers.
How computer software teams are changing the way they evaluate vendors.
Practical ways companies like People.ai are solving today's challenges.
What makes People.ai stand out — and how to build on it.

AI Employee training prompts

Paste these into a Heynet AI Employee to put this profile to work.

Summarize what People.ai does and who they likely sell to, then draft a cold email opener.
Acting as a computer software expert, list three pain points a buyer at People.ai probably cares about.
Using People.ai's mission and strengths, write three LinkedIn post ideas in their voice.
Review People.ai's website (https://people.ai) and suggest a personalized outreach sequence.

This AI-generated company profile is not affiliated with or endorsed by People.ai.